Just be aware that there is a one-hour delay in reporting. These anonymous insights help you figure out where and how to focus your campaign, both in terms of geography and language.Ĭheck your spending during the month at any time by clicking ‘Settings’ or ‘Activity’ from the menu. This next chart shows scans by city and separately by language preference. The app open rate tells you what percentage of people who scanned had the app installed for iOS and Android. The following chart shows the volume of app opens by platform and device. Contact us to discuss your reporting requirements. Tracking scans is a great way to enhance your first-party data over time as you increase your understanding of how your customers and prospects like to engage with your app. URLgenius will track scans separately from clicks, which is helpful when you’re using the QR code as well as the link in a multi-channel campaign. The URLgenius QR Design Studio lets you change all aspects of your code including colors, shapes, and backgrounds.Ĭhanges must be made cautiously because design elements affect the ability to scan the code. To download and customize your QR code click ‘QR Design Studio’ To create a more branded experience, it is recommended that you use your brand’s domain for all your QR code linksĬheck out the settings in your account for more information Notice the field that lets you customize the end of the link so you can align it with your campaign and find it later in your list of links.Ĭlick the “Compose URL” button which takes you to the settings page which contains the QR code where you can customize and download it.Īt the top of the settings page, you’ll see the link that will be used to open your app Paste the link into the box on the URLgenius home page. Otherwise, you only need the root product link-not the navigation tags. If you’re in the Amazon Attribution program include your measurement tags on the link. Navigate to your target page on the Amazon website and copy the root product link from the address bar of your web browser. This particular example could be helpful for any Amazon Seller that is promoting products in the Amazon marketplace but the concepts and the steps are the same for any app including your brand’s app. In the following example, we will create a QR code that opens the Amazon app to a specific product details page. Step-by-Step: How to Generate Custom QR Codes to Open Apps Now let’s go through the steps to make your app QR code! In addition, you can append measurement tags to the link behind your QR code in a way that won’t disrupt the scanning experience or make your QR code too dense. This gives you the flexibility to adjust your QR code strategy as your campaign goals evolve. And the best part? URLgenius QR codes are dynamic, meaning you can make changes to the fallback setting at any time, even after the QR code has been printed and distributed. By simply opening the settings page for the link, you can easily change the fallback destination by platform and device. Marketers have the power to control this setting with platforms like URLgenius. When scanned, this QR code will open the Instagram mobile app if it’s installed, or direct the user to the Instagram website if the app is not installed. It was created with URLgenius by simply entering the Instagram profile link for Coca-Cola into the box on the homepage. The QR code will open the Android or iOS app depending on the device that scans it.įor instance, check out this QR code example for the Coca-Cola Instagram profile. But don’t worry, with deep linking platforms like URLgenius, creating QR codes to open any mobile app is a breeze! URLgenius is a cloud-based solution that doesn’t require installation or technical development, unlike app deep linking platforms that are made for app developers. The magic behind QR codes that open apps to specific screens is called ‘app deep linking’! But beware, if you use a free QR code generator, your code will simply redirect your audience to a website login. QR Code Scanning and Mobile App Deep Linking This post will guide you through the process of generating a dynamic QR code that will elevate your app’s user experience to new heights. Instead, think about the possibility of a single, seamless scan using your brand’s domain that opens your app to a specific screen or sends users to the right app store if the app isn’t already installed. The key to a successful QR strategy for your app is to avoid sending users to a login page for a mobile website. With consumers constantly on their phones, QR codes, and mobile apps make for the ultimate power couple. In today’s digital age, QR codes have been given a new lease on life, particularly in the realm of mobile apps.
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